How sessions run
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Step 1
Intake + conflict check
We confirm dates, dietary needs, and whether competing brands share a cohort.
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Step 2
Printed pack ships
Rubrics, run sheets, and brief skeletons arrive before async prep week.
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Step 3
Live desk rehearsals
Timed critiques, swaps, and facilitator notes you can photograph (where allowed).
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Step 4
Archive pass
You file decision trails; we send a structured follow-up email with links.
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Step 5
Optional office hour
Short video block for clarifications—recorded for your internal LMS if permitted.
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Step 6
Survey + template tweaks
We adjust printed packs based on cohort feedback (not every request—honest limits).
Before → after
Before: scattered threads, mystery brief versions, metrics nobody trusts. After: visible owners, dated brief layers, measurement notes that label uncertainty instead of hiding it.